Top 5 Google Analytics WordPress Plugins for 2020! [Free + Premium]

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Are you looking for the best Google Analytics WordPress plugins?

No matter what quite a website you’ve got, you’re always getting to want to use Google Analytics. This amazing tool collects data and generates useful reports, which will assist you better understand your visitors. Despite being free, you’re getting to be hard-pressed to seek out a far better analytics tool on the market.

However, the method of truly enabling Google Analytics for your site are often confusing, especially if you’re a beginner. But thankfully, there’re many beginner-friendly plugins to assist you easily found out Google Analytics on your WordPress site.

We’ve listed out 5 of the best ones in this article. Before we get into that though, let’s talk about Google Analytics first.

What is Google Analytics and Why Use it?

If you’re still unsure about what exactly Google Analytics itself brings to the table, then don’t worry. Here are some clear reasons why you ought to provides it a chance:

i) Traffic Reports: Google Analytics will provide you useful data on the visitors that come to your site every dayyou’ll easily see which pages are popular and which are underperforming. Using that, you’ll uncover insights about the performance of your website.

ii) Conversion Reports: It also allows you to live how effective links and referral sources are at bringing in traffic to your site. Using this, you’ll have a transparent picture of what’s working and what’s not regarding your incoming traffic.

iii) Data Presentation and Management: Sorting through data doesn’t need to be boring. It allows you to make Google Analytics dashboards to arrange and manage relevant data. to form things even easier, you’ll have interesting visualizations for the statistics.

iv) Cost: of these useful features and you get Google Analytics for absolutely free. If you would likeyou’ll even use a free plugin to integrate it with WordPress and obtain plenty of use out of it, all without spending one dollar.

With that established, let’s plow ahead and inspect why to use a Google Analytics WordPress plugin.

Why You Need a Google Analytics WordPress Plugin?

Now that you simply know Google Analytics may be a really useful gizmo to know your site visitors and make informed decisions about your business. But how are you able to add this tool to your WordPress site? the method could also be a touch confusing initially.

Firstly, you’ve got to line up a Google Analytics account of your own. Doing so will provide you with a selected tracking code. to permit Google Analytics to trace your site, you’ll got to add this code into all the pages of your website.

If that wasn’t enough, you’ll even have to travel to the Google Analytics website if you would like to see your data.

Fortunately, there are Google Analytics WordPress plugins to assist you out. These plugins will make the entire setup process super fast also as easy. you’ll also view your data straight from your WordPress Dashboard.

Not just that, a number of those plugins can even add new and useful features to your site. With them, you’ll be ready to make the simplest possible use of Google Analytics.

If you’re trying to find the simplest Google Analytics WordPress plugin, then you’ve come to the proper place. We’ve handpicked the simplest free also as premium options so you’ll choose the one you favor.

1. Site Kit

Google Site Kit

Starting this list is Site Kit, a politician plugin from Google. it had been created to bring data from the varied Google services right to your WordPress Dashboard.

While lacking within the in-depth data of the premium plugins, it’s still a convenient option that has the additional advantage of being supported by Google. you’ll set the entire thing up during a few clicks then you’re able to start. As long as you’ve got a Google Analytics account, it should all be super easy.

Of course, the most draw of this plugin is that the integration with all the opposite Google services, including Search Console, AdSense, and PageSpeed Insights, to only name a couple of . Site Kit is simply a very good all-in-one stop for the stats you’ll get from Google.

Key Features:

  • Easy to understand stats presented on the WordPress Dashboard
  • Seamless integration with other Google Services
  • Quick and easy setup with zero codings needed
  • Officially supported by Google
  • Lightweight and simple without any unnecessary bloat

Price: FREE

2. ExactMetrics


ExactMetrics is another popular option when it involves integrating Google Analytics in WordPress. This plugin boasts a strong set of analytics tools, put together during a user-friendly package. Right from your WordPress Dashboard, you’ll be ready to search for all the important statistics for your site.

With its super-accurate data, you’ll get an honest idea of how things are going for your site. There are amazingly useful stats like the bounce rates, organic searches, referrals, etc. which will assist you to optimize your content. It also supports page-level metrics so you’ll be ready to check how each page and post is doing.

On top of that, it’s features like affiliate tracking, real-time stats, and eCommerce tracking to only name a couple of. Despite all that, the plugin still manages to be super fast because it has been well-optimized. On the entire, there are tons to love about it.

Key Features:

  • Easy Analytics Dashboard with actionable insights
  • Details page-level insights
  • Automatically track external links like affiliate links and banner ads
  • Advanced features to improve performance
  • Compliant with privacy regulations like GDPR and CCPA

Price: $99.50 to $699.50


3. MonsterInsights


MonsterInsights may be a popular plugin designed specifically to assist you to create the simplest possible use of Google Analytics. one of the foremost popular plugins out there, almost anyone can enjoy adding it to their site.

If the thought of fixing analytics for your site is intimidating for you, then MonsterInsights are going to be of great help. With this plugin, you won’t get to loiter with coding or anything like that. It’s all an easy and streamlined process. After just a couple of clicks, you’ll be ready to get a far better understanding of your user base.

This plugin isn’t just easy to use, it comes with plenty of wonderful features also. You’ll get extensive reports on your user behavior, conversion rates, and far more. You’ll be able to start optimizing your website in no time in the least.

Key Features:

  • User-friendly Dashboard with analytics data
  • Enhanced eCommerce tracking with support for MemberPress, WooCommerce, and Easy Digital Downloads
  • Automatically track affiliate links, banner ads, and other outbound links
  • View highly detailed stats for each post and page
  • Compliant with GDPR and other privacy regulations

Price: $199 to $799

4. Analytify


When it involves Google Analytics plugins, Analytify is another great option. this handy plugin has been created to assist you effectively collect and manage all of your important data. to assist thereupon, all of its stats are presented during a way that almost anyone can understand.

You’ll have plenty of useful statistics about your site presented attractively, right a Dashboard. Analytify allows you to ascertain the general stats or simply inspect those for specific posts or pages. The plugin also contains a fanatical dashboard for all of your Real-Time stats alongside Social Media stats.

If you’re proud of the essential features then you won’t need to pay anything for Analytify. However, if you’re trying to find a premium plugin with a strong set of features then it’ll serve you perfectly well. If that wasn’t enough, you’ll even have more features by purchasing its various add-ons.

Key Features:

  • User-friendly presentation of all stats
  • Separate dashboard for real-time stats
  • Supports automated Email reports
  • Special eCommerce tracking features
  • A useful breakdown of Social Media stats

Price: $39 to $199 (Free Version Available)

5. GA Google Analytics

Google analytics

If you would like a light-weight plugin that does its job without hassle then GA Google Analytics is for you. With this free plugin, you’ll start tracking the analytics of your website directly.

Designed for simplicity, it’ll allow you to use the insights provided by Google Analytics with none unnecessary bells and whistles. If you only want to trace the performance of your site without having to spend money then you can’t fail with GA Google Analytics. However, you’ll get to log in to your Google Analytics to see the info

Another convenient feature of this plugin is that it protects the info of your users. It even features a convenient ‘Opt-out Box’ to enable users to disable tracking. As a result, you won’t need to worry about GDPR compliance for your site.

Key Features:

  • Lightweight and super fast without any bloat
  • Respects the privacy of your visitors with an Opt-out box on the frontend
  • Allows for easy customization of the Google Analytics tracking code
  • Highly intuitive to use
  • Disable the tracking of admin-level users

Price: FREE

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